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      <image:title>About - Introducing me…</image:title>
      <image:caption>Hi! My name is Emma Goodchild, and I’m a fully established, fully insured and licensed permanent makeup artist. I’ve been in the beauty industry for just a small amount of time after being trained by Katy Jobbins in March 2021, but have built a successful and highly respected business based on reliability and trust with clients travelling miles to come and see me. I started out in financial services which is a completely different career path, however found this definitely restricted my creative energy and passion. When the opportunity arose, I booked onto training with Katy and quickly realised how much I absolutely loved the art of permanent makeup! Oh and that I’m a perfectionist when it comes to my work. I just knew that this is what I wanted to spend my life doing, and I wanted to progress further in the industry. My passion has always been art and beauty which is why I have now trained in permanent makeup. I always loved drawing throughout my years and have a great eye for detail and colour which has given me a great start in this business.  I get excited about every client that comes to see me as every person is so different and unique! It allows me to use my artistic flare to create and tailor a look for each individuals needs. If you can’t trust your face with a true artist then who can you trust it with?</image:caption>
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      <image:title>About - My Training History.</image:title>
      <image:caption>Here is just a brief overview of the in-depth knowledge required to perform permanent makeup at a very high level. I trained 1 to 1 with Multi-Award Winning Head Trainer Katy Jobbins at the Permanent Makeup Training Academy. Medical Knowledge Dermatology Medical Conditions Changes In The Skin Contra-indications Allergy Testing Consultations, Medical History, &amp; Aftercare Colour Theory Colour Theory, Permanent Makeup Pigments and Colour Mixing The Study of 21 Pigments Advanced Colour Correction Technical Training Needle Configurations Machine management &amp; Sterilisation 7 Advanced Needling Techniques Pigmenting Guidelines for Brows, Eyes, Lips Total Symmetry, Convex &amp; Concave Faces Pre Drawing &amp; Measuring Eyebrows, Lips &amp; Eyes Natural Hair Simulation, Powdered Effect Eyebrows, Combination Effect Eyebrows Lip Liner, Natural Lip Blush &amp; Full Lip Colour Eyelash Enhancement, Safe &amp; Simple Eyeliner Designs Micro-Blading Specialist Training I’ve had specialist training in corrective treatments so I am able to perform corrective permanent makeup procedures on unhappy clients that have had their permanent makeup done elsewhere with poor results.</image:caption>
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